-by Bill Davison, owner of The Running Center
Dealing with the general
public can be quite interesting especially if you are dealing with their feet.
I find that there are many things in common that might help the average person
find a better shoe for their walking and running needs. Let me give you some
“rules to go by” when you are looking for a performance shoe.
First, let me tell you what I
mean by a performance shoe. A performance shoe is a shoe that you a buy because
you need a shoe to do a specific job albeit running/ walking or just standing on
your feet all day. You must find a shoe that does the job and not buy a shoe
because you like the color or style
Performance running/walking
shoes come in three basic categories, stability, cushioned or neutral and
motion control. Now you want to find out what kind of foot you have so you can
match your running or walking characteristics to a shoe that best works with
your feet. You need to take off you
shoes and have someone watch you walk to see if your feet are rolling in
(pronating) or rolling out (supanating). If you are rolling in you generally
need a stability shoe if you are rolling out you generally need a neutral or
cushion shoe. if you have flat feet generally you should be looking for a
motion control shoe. Width is also a consideration, most people can fit into
the standard width shoe which is “B” width for women and “D” width for men.
Most athletic shoe companies are making performance shoes in width now days so
find a shoe that comfortable on you foot for both length and width.
*More info from Bill on finding the right shoe in the next post.



